Marketing works best when it grows out of the book rather than being applied to it. We help authors describe their work well and reach the people most likely to care about it.
We do not promise sales figures, bestseller placement or guaranteed media coverage.
Who this is for
- Authors approaching publication
- Writers building a readership between books
- Independent publishers supporting a list
Services
9 services in this discipline.
Book Marketing
A marketing plan built around your specific title.
Read more →Author Marketing
Marketing the writer as well as the book.
Read more →Book Launch Strategy
Planning the launch period properly and in advance.
Read more →Publicity
Approaching press, reviewers and literary media.
Read more →Media Preparation
Preparing you for interviews, events and questions.
Read more →Promotional Strategy
Promotion that fits the book and does not embarrass it.
Read more →Social Media Support
A sustainable approach to being a writer in public.
Read more →Author Platform Strategy
Building a readership you actually own.
Read more →Audience Development
Understanding and growing the readership for your work.
Read more →
What we examine
- Who the book is genuinely for
- How the book is currently described and positioned
- The channels that suit your work and temperament
- What is realistic with your time and budget
What you receive
- A written plan with priorities and a sequence
- Copy and materials prepared as agreed
- Guidance on approaching media and reviewers
- A review conversation once the plan is running
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